Valley Towing is a full-service towing company based out of the greater Nevada area. They came to me with the need for an updated site that was  easy to navigate in times of emergency and also clearly demonstrated to customers the vast amount of services that they offer. 

This was accomplished with an updated wordmark, color palette, type system, custom-illustrated icons and clear call-to-actions all paired with prioritized information so that any customer—in distress or not—would be able to get all the information they needed quickly.

Custom service icon set

Old website and branding

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